COMMENT # 4
Title of post: Snickers for Everyone!!
Author: Shelley Martin
Date: March 8, 2010
I can definitely agree with your obsession of snickers, whenever I get a chocolate craving I will usually drive to the gas station to grab a snickers. I liked how you realized that they targeted all generations young to old. I would recognize that another point of view that they were trying to approach was that if you are of the older generation and have a snickers, you might feel young once again just like when you were young and were playing football with the boys. Snickers has more commercials now that replace the “average” person with a celebrity. One of my favorites is called Road Trip. The average guy in the back is played by Aretha Franklin. The people in the car say that he always acts like a diva when he is hungry so they give him a snicker’s to bring him back to reality. And it ends with the classic line, “You’re not you when you’re hungry.” I think these are great commercials and I felt Snicker’s did great advertising for there company while adding in a sense of humor.