Sarahgricius's Blog

Life is a succession of moments. To live each one is to succeed.

March 7, 2010

Filed under: Blog comments,PRCA 3330 — sarahgricius @ 5:12 PM

COMMENT # 4

Title of post: Snickers for Everyone!!

Author: Shelley Martin

Link: http://shelleymartin.wordpress.com/2010/02/19/snickers-for-everyone/#comment-11:

Date: March 8, 2010

Shelley,
I can definitely agree with your obsession of snickers, whenever I get a chocolate craving I will usually drive to the gas station to grab a snickers. I liked how you realized that they targeted all generations young to old. I would recognize that another point of view that they were trying to approach was that if you are of the older generation and have a snickers, you might feel young once again just like when you were young and were playing football with the boys. Snickers has more commercials now that replace the “average” person with a celebrity. One of my favorites is called Road Trip. The average guy in the back is played by Aretha Franklin. The people in the car say that he always acts like a diva when he is hungry so they give him a snicker’s to bring him back to reality. And it ends with the classic line, “You’re not you when you’re hungry.” I think these are great commercials and I felt Snicker’s did great advertising for there company while adding in a sense of humor.
-Sarah Gricius

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